SMA Yachts

ECOMMERCE, UI/UX, WEB DESIGN, COPYWRITINg - 2016

SMA Yachts is a leading company in the recreational boating industry in Mexico, with over 14 years experience selling yachts and sailboats. They were in need of a fresh website that could revive the brand and introduce new lines of boats, new services, as well as sell water sports products and accessories online.

On this project the focus was on creating an emotional experience through beautiful photography and engaging text; an experience with a clear call to action and an easy navigation.